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Infinity Ampersand Keychain

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Back in 2013, pre Dapper Notes when I was working on Flatirony with my friend J. Sugar, I decided to make my own ampersand. Creating a unique ampersand is a sort of designer right of passage, and I very much wanted to make my own mark. While sketching ideas I noticed that no one had ever before connected the bottom arms of the ampersand. I’m not sure if there’s a typographic rule against it, but connecting them ended up forming an infinity-like loop. And that’s how the infinity ampersand was born. My ampersand.

It took the larger part of a decade for the infinity ampersand to evolve into its final form, and I couldn’t be happier with the end result, now available as a clear, acrylic 2-inch wide keychain.